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PropertyTree Ecosystem

The current application brands at PropertyTree were incompatible, inconsistent, and disparate. I designed a new ecosystem brand concept that would make the applications appear unified. This essentially fortifies the brand.

The new logos all share a similar design: regular font then bold font for each word and a logo mark above each logo.

The logo iconography was designed so as to create a cohesive ecosystem amongst all applications.

When a user experiences one of these particular applications, he or she would now instantly identify that it belongs to PropertyTree.

my role

  •  Brand Development
  •  Graphic Design